Tassu Pet Shop E-commerce Redesign
A playful e-commerce redesign that makes pet shopping clearer, warmer, and easier across every device.
Services:
Website Redesign + UX/UI Design + E-commerce Design
Industry:
Pet Retail & E-commerce
Timeline
6 Weeks
The Challenge
As Atelier Nine scaled its digital presence, users struggled to navigate a scattered and outdated portfolio. Project pages lacked structure, visuals felt inconsistent, and the browsing experience failed to reflect the studio’s premium craftsmanship.
Cluttered product discovery
Weak visual hierarchy
Limited brand personality
Generic e-commerce patterns
Difficult-to-scan product categories
The Solution
We redesigned the experience around how pet owners actually shop: by pet, need, and product. A warmer visual identity, clearer categories, stronger product cards, and a more expressive homepage create a simpler path from discovery to purchase.
The Result
The new experience turns product discovery into a more visual and intuitive journey, giving Tassu a stronger brand presence while making everyday shopping easier for pet owners.
Faster product discovery
Clearer shopping journeys
Stronger brand recognition
More confident purchase decisions
